Online output questionnaire results XIV: Output media I - old media?


Advances in technology and media are always moving forward. Plansn for output from the 2011 Census should obviously seek to exploit the new opportunities these present in order to improve the value and utility of the Census results.

This should primarily mean a substantially improved and revised web dissemination package designed to expand

  • the volume and depth of data available
  • the ease of access and breadth of the audience to which data is served
  • the functionality present
  • and the overall utility of the data.

There should still be a large role to play for hard digital media, either as discrete dissemination packages or simple delivery media.

But, is there still a role for the last legacy media option - printed results? And if so, how big should this role be?

The online output questionnaire asked

Question How important is it for the Census Offices to produce printed reports of 2011 pre-defined tables in addition to making tables available electronically ?

Table 14.1: Importance of printed reports of pre-defined tables

Question responses 495
Percentage
1 Not at all important 40
2 27
3 15
4 12
5 Very important 6
Average rating 2.18

Making census tables available as printed reports in addition to making them available electronically was not important to two-thirds of respondents. The overall low average rating of 2.18 perhaps reflects the increasing acceptability of online and digital media by wider audiences in general.

For census users, respondents from the Third sector and members of the public were most likely to exhibit an opinion counter to this by saying that it is important or very important to have printed reports.

So, what uses will be made of printed reports beyond archival or library purposes? Are they still important to a wider audience than the questionnaire results suggest?

Are there perhaps one or two key or essential legacy census products that you see as must haves in a printed form for 2011?

If so, let us know.




See other posts similar to this one:


Add a New Comment


Unless otherwise stated, the content of this page is licensed under Creative Commons Attribution-ShareAlike 3.0 License